The new e12 family consists of two models; the e12 SOFT and the e12 SPEED. The players who fight sidespin challenges and swing the club less-than 105mph will opt for the e12 SOFT, while the e12 SPEED is intended for players with swing speeds greater than 105mph, optimizing accuracy off the tee.
The e12 SOFT and e12 SPEED balls are available now at golf retailers and pro shops nationwide and sell for only $29.99 per dozen. Aside from the Classic White color, Bridgestone Golf offers the e12 SOFT in Bright Matte Green, Matte Red and Matte Yellow. Find e12 retailers or purchase online at www.BridgestoneGolf.com.